4 Feb, 2026

Ask Nicole: Evidence-Based….for WHO?

By |2026-02-02T13:17:32-05:00February 4th, 2026|Categories: Program, Service, & Campaign Design|Tags: , , , , , |0 Comments

romotional image for an Ask Nicole blog post featuring Nicole Clark smiling, with text reading “Ask Nicole: Evidence-Based… For Who?” and branding for Nicole Clark Consulting.
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So, what exactly is “evidence-based”?

I’ve been thinking a lot about this, how often people invoke it, how rarely they interrogate it, and how much weight it carries in nonprofit work.

At first glance, the idea seems straightforward: Programs and services should rely on evidence. In practice, I’ve seen people define, apply, and enforce standards in ways that shape what gets funded and whose evidence counts.

Over time, my own thinking has shifted. I understand the importance of evidence in framing effective programs and services and improving outcomes. At the same time, I’ve grown more attentive to how evidence, when use prescriptively, can flatten complexity, limit innovation, and miss the realities of the communities nonprofits are trying to serve.

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3 Dec, 2025

Ask Nicole: Do Our Internal Policies Reflect Our Reproductive Justice Values?

By |2025-12-03T11:03:58-05:00December 3rd, 2025|Categories: Equity & Justice|Tags: , , , , |0 Comments

Close-up of Nicole Clark smiling confidently, with the text “Ask Nicole” at the top and “Do Our Internal Policies Reflect Our Reproductive Justice Values?” across the center. The image has a bold purple border and branding for Nicole Clark Consulting at the bottom.
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It’s one thing for an organization to align itself with Reproductive Justice (RJ) in theory, but it’s another to embody those values in daily operations.

Executive directors of RJ organizations represent their organization’s stance in statements, partnerships, and programming. But what’s happening behind the scenes?

Internal processes (e.g., hiring, pay transparency, leadership structures, and benefits) often reveal whether an organization’s commitment to RJ is aspirational or actualized.

If you’re leading an organization that claims to embrace RJ, the most honest question you can ask is: Do our internal policies reflect our RJ values?

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19 Nov, 2025

What Nonprofits Actually Use to Plan and Track Their Work

By |2025-11-19T10:55:15-05:00November 19th, 2025|Categories: Program, Service, & Campaign Design|Tags: , , , |0 Comments

A young biracial woman with short curly hair sits in a chair, focused on writing in a notebook. She wears a black turtleneck and a light button-down shirt. Overlay text reads: “What Nonprofits Actually Use to Plan and Track Their Work.” The bottom of the image displays the Nicole Clark Consulting logo and tagline: “Raise Your Voice for Women & Girls of Color.”

In last week’s post, I shared why logic models and theories of change (ToCs) often aren’t useful, especially when they’re created to meet funding requirements instead of guiding real-world decision-making.

This week, I want to shift the focus toward what is useful.

In response to my comment “And too often, [ToCs and logic models] are created to satisfy a requirement, not to support meaningful reflection or strategy”, a program evaluation subject matter expert replied:

Yes! This is why I would design logic models (or whatever term seemed more appropriate) that would be most helpful to the clients in helping them understand their program’s goals and how to approach them, rather than forcing everything into the same standardized template.

The tools I’ve seen my client organizations use to plan and reflect aren’t always ToCs or logic models. They’re things like annual work plans, end-of-program debriefs, and board reports.

And if you’re a funder, these tools can already tell you a lot of what you’re trying to learn about a grantee’s program or service.

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12 Nov, 2025

Ask Nicole: Why Theories of Change and Logic Models Aren’t Useful

By |2025-11-10T15:25:13-05:00November 12th, 2025|Categories: Program, Service, & Campaign Design|Tags: , , , , |0 Comments

Square graphic with a purple border featuring the title “Ask Nicole” at the top. Below is a photo of Nicole Clark smiling, wearing a yellow top and gold earrings. Across the lower part of the image is a purple banner with white text that reads: “Why Theories of Change and Logic Models Aren’t Useful.” At the bottom, the Nicole Clark Consulting logo appears with the tagline “Raise Your Voice for Women & Girls of Color.”
Have a question you’d like to be featured? Let me know.

Several years ago, I worked on a proposal for a collaborative project. The RFP asked for a narrative and a logic model for the process we were proposing. We spent time crafting both, but I remember thinking: What’s the point of requiring both, especially if you’re still going to come back with additional questions? 

If the narrative is clear and if we can articulate what we’re trying to do, isn’t that enough?

I’ve also had nonprofit clients tell me they only create logic models funding, and never revisit them after submitting their proposal.. Or that they only build ToCs when funders require them, not because they find them useful. But the most striking moment was during a funder ToC session I facilitated, where program officers openly questioned whether they themselves would use the tool once it was built.

Theories of change (ToCs) and logic models are treated as standard tools. For some funders, they’re a default request to understand a grantee’s vision, approach, and impact. For some nonprofits, they’re just another part of the proposal process.

But they aren’t useful.

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3 Oct, 2025

Ask Nicole: Program Updates Take Time—and That’s Okay

By |2025-10-03T13:09:08-04:00October 3rd, 2025|Categories: Program, Service, & Campaign Design|Tags: , , , , |0 Comments

Close-up photo of Nicole Clark smiling confidently, framed by a bold purple border. White text at the top reads “Ask Nicole,” and a purple banner across the middle displays the blog title: “Program Updates Take Time—And That’s Okay.” The Nicole Clark Consulting logo appears at the bottom with the tagline “Raise Your Voice for Women & Girls of Color.”
Have a question you’d like to be featured? Let me know.

I’ve talked about the moment when you realize your program’s design is outdated. Maybe the content hasn’t evolved in years. Maybe it no longer reflects your participants’ realities. Or maybe the logic model hasn’t been updated despite changing the program’s activities.

Since then, I’ve heard from many of you:

We know our program isn’t where it should be… but we’re already stretched so thin.
We want to make updates, but we don’t even know where to begin.
We feel stuck—even though we’re clear something needs to change.

If this resonates with you and your staff, you’re not alone.

Program updates take time—and that’s okay.

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