14 Jun, 2023

Before You Start Collecting Data, Read This

By |2023-06-14T10:58:35-04:00June 14th, 2023|Categories: Research & Evaluation|Tags: , , |0 Comments


The first evaluation I ever led was for The Doula Project. My relationship to The Doula Project started with being a volunteer as a graduate student, and joining the board of directors a few years later.

Based on feedback from the organization’s Leadership Circle, there was a gradual decrease in volunteer shift sign-ups, and as a volunteer-led organization, the board wanted to understand why.

We learned that, despite having over 100 volunteers at the time and expanding to more clinics in most of New York City’s boroughs, volunteer engagement decreased. Why?

Once I graduated and began working full time, I didn’t have time to volunteer anymore. Majority of the volunteers that engaged in the evaluation had the same experience. Also, majority of the volunteers were transient. Many New York City college and graduate students tend to leave the city after graduation. For the ones that stay, transitioning from school to employment presents barriers on volunteering. And for The Doula Project, many of the shifts were during the work week.

Another thing the board and the Leadership Circle wanted to explore was the impact of the organization’s recruitment efforts. As a volunteer, most of the women I helped were women of color, and this was reflected in the experiences of the volunteer base. This was important because, while the organization served mostly people of color, majority of the volunteer base identified as white.

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7 Jun, 2023

Ask Nicole: Should Research Come Before Evaluation?

By |2023-06-07T11:07:37-04:00June 7th, 2023|Categories: Research & Evaluation|Tags: , , |0 Comments

Have a question you’d like to be featured? Let me know.


This question comes from Larissa, a graduate student in Arizona. Larissa write:

Hi Nicole,

I’m a graduate student currently taking a class about research and evaluation. I also just finished a course in evaluations within education and training.

My first assignment is to distinguish between evaluation and research and I must say that your post [“Ask Nicole: What’s the Difference Between Research and Evaluation?”] has given me the clearest examples of the difference. Thank you for that!

My question to you is can you please elaborate on when circumstances are more appropriate for research than evaluation? Having more of an evaluation background now, I tend to lean towards evaluation first. Is it just that research should be done before evaluation?

I’d love to hear your thoughts!

In “Ask Nicole: What’s the Difference Between Research and Evaluation?“, I explained that how research and evaluation are both data collection and analysis tools. While research focuses on gaining or contributing new knowledge on a topic based on previous theories, evaluation is used to understand the effectiveness of a program for decision-making.

To answer Larissa’s question of whether research should be done before an evaluation, the answer is: It depends on the context (which is a very evaluator response.)

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12 Apr, 2023

Ask Nicole: My Favorite Reproductive Justice Resources

By |2023-05-18T14:34:27-04:00April 12th, 2023|Categories: Equity & Justice|Tags: , , |0 Comments

Have a question you’d like to be featured? Let me know.

I’m currently developing a presentation on reproductive justice and culturally responsive and equitable evaluation (CREE). 

The discussion will provide a brief overview of the Reproductive Justice framework, its connections to CREE, and recommendations for utilizing CREE when evaluating sexual and reproductive health, rights, and justice programs. 

In the process of thinking through my talking points, I started compiling the reproductive justice resources I typically reference when engaging clients in the RJ framework.

These resources provide a grounding of reproductive justice framework, along with how the framework looks in action. From policy and community engagement, to abortion, contraception and maternal health, these resources represent some of the many ways individuals, organizations and communities are advancing reproductive justice for all. 

Here are some of my favorite reproductive justice resources:

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22 Mar, 2023

Should We Have a Role in This Partnership?

By |2023-03-22T19:39:02-04:00March 22nd, 2023|Categories: Strategic Planning & Sustainability|Tags: , , |0 Comments

There’s more than enough work to go around.

A habit I’ve picked up from an evaluation colleague is referring prospective clients to other colleagues who may be a better fit, even if I’m interested in the project.

I do this as I’d rather an organization choose the best person for their needs, rather than solely choosing based on referral.

I also make recommendations for other colleagues to be considered when building out a partnership or collaboration, especially if they have a specific skill set or expertise that a partnership would benefit from. For example, if I were invited to a space that’s more maternal health or birth equity focused, I’d carefully consider the partnership if a strategic planning, evaluation or research perspective is needed, and will refer to another colleagues if the partnership needs a different perspective.

Similar to choosing a consultant, there are several factors to consider when assessing if your organization should join a partnership.

And, sometimes, it’s ok to turn it down.

In a recent webinar I participated in as a panelist, an attendee shared, “I especially am taking away your point about examining whether an organization should have a role in a given partnership.”

Let’s talk about it.

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15 Mar, 2023

Try This: Move Away from Funder-Driven Evaluation

By |2023-03-15T14:54:50-04:00March 15th, 2023|Categories: Research & Evaluation|Tags: , , , |0 Comments

Try this out and let me know how it goes for you.


I was a panelist on a recent webinar, discussing community and structural interventions to support maternal health equity.

During the conversation, I shared an evaluation struggle: 

Evaluation is used to meet funder expectations, instead of serving as a learning tool for organizations.

A few years ago, I worked with an organization that received funding to build their evaluation capacity.

It was fun because I felt like a professor, creating an easy to understand curriculum on evaluation. Also, the staff who self-selected into this process were tasked with training departmental staff in building their evaluation capacity.

Unfortunately, organizations aren’t oriented to see evaluation in this way. Program evaluation is viewed as a means to an end, a funder request to confirm that funding was spent as intended. They’re asked to conduct “rigorous” evaluations on “evidence-based” programs, without any conversation on what rigor and evidence-based actually mean to an organization.

 Before an evaluation begins, I recommend working with programming staff to clarify the program’s purpose AND what program success looks like for staff. Then, you use this to create an evaluation process that balances staff priorities and funder expectations.

This activity is ideal for:

What you’ll need:

  • A setup conducive to capturing ideas (laptop, pen and paper, whiteboard, etc.). Make sure your notes are kept in a place where you can refer back to

The steps:

The goal of this activity is explore what it means to move away from funder-driven evaluation.

A funder-driven evaluation centers funder priorities over staff and program participants. In order to move away from funder-driven evaluation, these commitments are needed:

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